Google+ Positive Psychologist

Leader

Monday, October 26, 2009

Contentment

True contentment is found, not in having everything you want, but in not wanting to have everything. Content makes poor men rich; discontent makes rich men poor. C.S. Lewis (1898-1963), a great Christian thinker, has penned these words: "Nobody who gets enough food and clothing in a world, where most are hungry and cold, has any business to talk about misery!"

But we never can prove the delights of His love
Until all on the altar we lay,
For the favour He shows and the joy He bestows
Are for them who will trust and obey!

(John H. Sammis, 1846-1919)

Saturday, October 24, 2009

Good times... Ahoy!

It seems good times are back on the horizon. Here is why... the Naukri.com Job Index climbed up by 4.1% in September '09 as compared to August '09.

Overall highlights of the report :
  • 4.1% increase in hiring activity: The Naukri JobSpeak at 729, indicates an uptrend in hiring activity by 4.1% in Sept '09 as compared to Aug '09
  • Hiring up in metros: Hiring activity in Mumbai and Chennai was up by 9% and 8.4% respectively
  • Uptrend witnessed for ITES: The ITES/BPO and Real Estate industry saw an increase by 18.3% and 36.8% respectively
  • More good news for ITES professionals: Hiring for ITES/BPO, HR and Admin professionals is gaining momentum with an increase by 21.4% and 10.4% respectively in Sept '09 as compared to Aug '09
  • Demand for freshers rises: Freshers and Trainees showed an increase of 39 % in hiring in Sept '09 as compared to Aug '09

Wednesday, October 21, 2009

Rising costs and saving mantra

Consumers cope with soaring inflation by making significant lifestyle changes. Statistics are like bikinis. They reveal less than what they hide. Never has this been truer of India's inflation. Months of exorbitantly priced vegetables, fruits and pulses, and weeks of crippling supply constraints are wiping the smiles off the faces of the Indian consumer. What's more, they now have to make adjustments in lifestyles to cope with the monetary measures taken by the government and the Reserve Bank to curb the 'recalcitrant' inflation. Spiraling loan interest rates have sent the equated monthly installments for housing and consumer durables sky-high. The hardest hit are those with existing loans.

Even while the cash crunch continues, the future outlook is not bright. According to Federation of Indian Chambers of Commerce and Industry, the demand for refrigerators, television and two-wheelers, largely supported by personal loans, has shown stagnation. This could lead to a mismatch in supply and demand of transportation, which could lead to increase in transportation costs.

Chandigarh-based Rohini Trehan, a senior software development manager in an MNC, illustrates the effect of inflation in her household. "Our leftover food used to go to the dustbin. When things got costlier, I gave it to the maid. Then, when the dals became really costly, I started keeping the leftovers in the fridge for the next meal. Now there are no leftovers, because I'm conscious about the quantity I cook," she says. Her costs have gone up by more than 20 per cent. "A half kg of dal used to cost Rs 20, now it is Rs 50," she says. Factor in a 25 per cent hike in her son's school fees and the family's performance-related compensations, and they are still counting money. "There are so many hidden costs," says Rohini. The Trehans are in the process of renovating the driveway of their home. "If I had done this last year, I would have paid only Rs 180 for a bag of cement, now it is Rs 226. And labour cost has gone up by 25 per cent," she says.

"A salaried person has already divided his pay between the EMIs and other household expenses. How will he manage an additional 50 per cent increase in expenses on account of the hiked interest rates?" asks Alka Chawla, a lecturer at Delhi University. Alka had plans to sell her house for a new one. "We have shelved our plans," she says. "I have cut down on non-vegetarian food. Then there are expenses of education and health. You can't compromise on those," says Alka. Her daughter's school has just raised the tuition fee and things seem to be spinning out of control for Chawlas. Their new investment mantra is short-term savings.

---Nivedita Mukherjee

Sunday, October 18, 2009

Daily grace


I would not ask for earthly store - Thou wilt my need supply;

But I would covet, more and more, the clear and single eye,

To see my duty face to face, and trust Thee, Lord, for daily grace!

(J.J. Maxfield)

Saturday, October 17, 2009

Incomplete form


I am but an incomplete form that seeks perfection, knowing well enough that that is like flying kites in Mars.

Incomplete, insecure, and deeply inadequate ..

I shall remain -

Amitabh Bachchan

Fun = better behaviour


If stairs played musical notes when you walked on them, would you be more likely to take them?

The video of people skipping the escalator in favor of composing music on the piano stairs of Odenplan subway station in Stockholm, Sweden, has been viewed more than 2.5 million times on YouTube.

The video is part of a new viral marketing campaign called “The Fun Theory.” The concept, created by Volkswagen Sweden and ad agency DDB Stockholm, is based on the idea that “fun is the easiest way to change people’s behavior for the better.”

Friday, October 16, 2009

Let there be a Dīpāvali

Welcome to the beginning of the biggest phase of consumer spending in India! Among all your purchases try and send some happiness to someone who really needs it. Light up a heart that hasn't felt love in a long time. Trust me that would give you more solace than the biggest present you have ever received.

Wish you and your family a happy Dīpāvali!

Wednesday, October 14, 2009

Most visited on Wiki

For the Top 100 Most Visited Articles on Wikipedia in 2009 click here. Here are the top ten.

1. Wiki (131,383 page hits per day)

2. The Beatles (111,896)

3. Michael Jackson (79,734)

4. Favicon.ico (78,077)

5. YouTube (72,318)

6. Wikipedia (52,542)

7. Barack Obama (49,401)

8. Deaths in 2009 (48,758)

9. United States (46,545)

10. Facebook (42,679)

Be employed, always

You will never be out of work if you can demonstrably offer one of the following:
  • Sales
  • Additive effort
  • Initiation
Sales speaks for itself. If you can sell enough to cover what you cost and then some, there will always be someone waiting to hire you.

Additive effort is distinguished from bureaucracy or feel-good showing up. Additive effort generates productivity far greater than the overhead you add to the organization. If your skills make the assembly line go twice as fast, or the sales force becomes more effective, or the travel office cuts its costs, then you've produced genuine value. That surly receptionist at the doctor's office--she's just filling a chair.

The third skill is the most difficult to value, but is ultimately the most valuable. If you're the person who can initiate useful action, if you're the one who makes something productive or transformative happen, then smart organizations will treasure you.

--- Seth's Blog

Monday, October 12, 2009

Covetousness

Covetousness kills revival. There is no point in blaming that the world is unfair with you, your job, family and life. This is a world that applauds the winner and forgets who came second. No one actually cares if you have put in equal or some times more effort and still haven't succeeded. Not every one can be a P T Usha who came back time and again. To covet is not going to help as it never happens for real. And it is not fun. You need to be focussed on updating your self, training, working hard and ensure that you get it the next time you have a chance. Revival is needed to ensure that you are on your track.

Many times brands try to wrench a leading brands market share but fail miserably. Instead work out a niche and cater to that niche. The chances of success are pretty high and are the satisfaction is too good. To develop a niche you need to go back to your drawing room, check for market opportunities, gaps and build it up.

Much better than complaining that you deserve better. Ain't it?

Saturday, October 10, 2009

Landmark & 2 States

"Do you have '2 states' by Chetan Bhagat?"
"No sir! The book is going to be available only by this month end!"
"But it got released yesterday?!!! Why the delay?"
"Stock has not come to Bangalore yet!"
"I don't think so. Any ways here is my card. Call me once you get it. Also reserve me a copy please."
"Sure"

The call never came!

Well that's what happened at 10 AM today at Landmark, Forum Mall, Bangalore. And when I waked in with few friends at 9 PM there they were. A complete stack of '2 States' staring at me right at the entrance. When I checked why they hadn't called, the excuse is that the stock had come just now. I checked with other staff and the stock had come around 12 noon. I asked them to check for my order and cancel it. They didn't have it! If only I had trusted in them. This is what usually goes on Twitter for such cases: Landmark #fail

I got my copy and here is a pic of the display. The red color made them stand out from the rest but I didn't find any frenzy around. Hopefully should pick up tomorrow!



If you are looking for a well spent weekend reading a good book you know where to go and what to buy. What are you waiting for?

Obama Nobled!

The Norwegian Nobel joke continues. Its Obama for Peace.

The liberal winner cup overflows.

We have seen the likes of Jimmy Carter, a gutless appeaser, Yasser Arafat, a terrorist thug and Al Gore, a lying Green win the same prize in the past. Therefore should we be surprised at the Obama choice?

(Plagiarized from BBB)

Just a crazy idea...

What can Obama do to top all this adulation and attention he is in right now? Decline the peace prize and say this is just a beginning and he would like to wait to deserve it! There goes all the hate.

What ya think?

Teach me


Oh, teach me, Lord, that I may teach,

Thy precious things Thou dost impart;

And wing my words, that they may reach

The hidden depths of many a heart!


(Frances R. Havergal, 1836-1879)

Friday, October 9, 2009

Redefining Vogue



Irving Penn (June 16, 1917 – October 7, 2009) was an American photographer known for his portraiture and fashion photography well known for redefining Vogue!

RIP Penn.

Pic

Thursday, October 8, 2009

Austerity ! Desi style!

Via BBC: This is an austerity drive, Indian style.

Sales of gold jewellery are traditionally at their peak this time a year. In recent years, people would crowd around the stalls, hoping to get the best deals, but this time the sale has been less popular. Traditionally, more than 95% of gold bought in India is in the form of jewellery. But at this year's sale, it seems many were instead looking to buy gold in the form of coins and bars or biscuits.

According to one estimate, Indian family vaults have almost 15,000 tonnes of gold locked away, a volume comparable to the stockpile held by the US Federal Reserve.

The fact that there are still plenty of people with plenty of money out there is clear for anyone operating in India's often lucrative wedding industry.

So wedding budgets remain large, yet fashion has changed to reflect the nation's new mood. Bridal wear designer Ritu Kumar says people have cut back on bright colours and bling.

"Most of my clients want simpler-looking outfits over something which is bright and has a lot of shiny stones in it," she says.

"The cost may actually be the same, but the look is definitely more subtle and not in-your-face expensive.

"The community in general is fairly conservative when it comes to weddings. Over the last couple of years, the conspicuousness in society had pushed bridal fashion to something flashy and over the top , but we are now going back to classics."

Despite the rising commodity costs, the sweets are one thing that have not been scaled down. This time many seem to have switched from conspicuous consumption to conspicuous cutbacks.

Beyond the facade, it is increasingly clear that among the wealthy, the restraint is skin deep.

Go shop! Plzzz

Journal Record: With the 2009 holiday shopping season just around the corner, there is growing concern about what the national and local retail markets can expect this year. The International Council of Shopping Centers (ICSC) offered a small ray of hope this week as they released a report stating that they believe U.S. holiday sales will rise 1 percent over 2008. Their prediction is one of the more hopeful forecasts considering Retail Forward recently announced it was predicting flat activity for the upcoming shopping season.

Mike Niemira, chief economist for ICSC, said the following about the upcoming holiday shopping season:

“This year’s holiday-spending season will be a lot better than last year. The wear and tear of the recession and financial crisis on the consumer psyche is slowly giving way to renewed hope, optimism and most likely gift buying.”

Hopefully, ICSC’s prediction will come true because if the national market endures another tough holiday shopping season, it will most likely result in more national retail downsizing and bankruptcies and create a much longer timetable for true recovery to occur.

Wednesday, October 7, 2009

Eternal love and life!

Grant them the joy which brightens earthly sorrow;
Grant them the peace which calms all earthly strife,
And to life's day the glorious unknown morrow
That dawns upon eternal love and life!

(The only hymn of Dorothy B. Gurney, 1858-1932)

Monday, October 5, 2009

+ve Mental Attitude

"A strong positive mental attitude will create more miracles than any wonder drug."

Patricia Neal

Monday blues: Mundane monday

"Let no one ever come to you without leaving better and happier."

Mother Teresa


What a gem of a weapon! This is easily as cool as the lightsaber! Applies to HR, sales and just to every relationship you can define.

As a HR your job is to keep your employees focused and happy. Solve problems, mend egos and as my HR friends tell me sell smiles. As a manager you should ensure your team is in its full emotional capability. Confidence, trust and support works wonders to boost an individual's performance. This is more than what a good package, high sounding profile can do. Build trust, confidence in your team.

As a sales person your job is more clearer. You are not there to sell the products or provide services but to help the customer solve his/her problems. This goes a long way in building a relationship and repeat walk-ins if not repeat sales. So what if you were not able to sell a product that the customer wanted?

"Sorry! We don't have the natural insect repellent patches. Want to try a vaporizer?" is a shut-the-door statement.

"I am afraid we have run out of stock on Don't Bite Me! patches, I guess you can find them at the store a couple of blocks away. Let me guide you reaching there!" is an excellent way of ensuring the customer would walk in next time.

As a member of a team, be proactive, help, problem solve, educate, learn and be the best. Once you add value to people who interact with you on a daily basis, you are the SPOC.

So ready to be armed with a lightsaber? Go add value!

Sunday, October 4, 2009

Top movies this week

Top movies this week:
  1. Zombieland
  2. Cloudy With a Chance of Meatballs
  3. The Invention of Lying
  4. Surrogates
  5. Whip It
  6. Capitalism: A Love Story
  7. Fame
  8. The Informant!
  9. Love Happens
  10. Tyler Perry's I Can Do Bad All By Myself
  11. Pandorum

Saturday, October 3, 2009

The 'giving' generation!

TOI: They've often been called the "me-first" generation and stereotyped as the lot that doesn't give a damn about the rest of the world so long as their lives are one long picnic. But, is that how young urban Indians see themselves? Not in the least, it turns out.

In an eight-city survey of youth's attitude to charity we found that 80% of those aged between 18 and 35 thought of themselves as charitable. Women were more likely to regard themselves as charitable (84%) than men (76%).

But the constantly pillorying by older people about being too self-centred by far does seem to have affected young people's perception of themselves. More than 60% of those surveyed felt they were less charitable than their parents or grandparents.

But there were some interesting variations in the answer to that question across the eight cities polled. In Hyderabad and Chennai, the majority saw themselves as more charitable than previous generations. More than 40% said so as well in yet another southern city, Bangalore.

The survey, done exclusively for TOI by Synovate, a leading market research agency, was conducted in Delhi, Mumbai, Kolkata, Chennai, Bangalore, Hyderabad, Lucknow and Jaipur. It covered respondents from socio-economic categories (SEC) A and B1.

About half the respondents were aged between 18 and 25 years and the other half were in the 26-35 year age group. The ratio of males to females was 60:40 and the total number of respondents 1,000. It asked questions about the kind of charity work that young Indians find most acceptable, how much of their own time and energy they devote to charitable work and how far they trust charitable institutions.

I'm on the top of the world


Such a feelin's comin' over me
There is wonder in most everything I see
Not a cloud in the sky
Got the sun in my eyes
And I won't be surprised if it's a dream
Everything I want the world to be

Is now coming true especially for me
And the reason is clear
It's because you are here
You're the nearest thing to heaven that I've seen

(*) I'm on the top of the world lookin' down on creation
And the only explanation I can find
Is the love that I've found ever since you've been around
Your love's put me at the top of the world

Something in the wind has learned my name
And it's tellin' me that things are not the same
In the leaves on the trees and the touch of the breeze
There's a pleasin' sense of happiness for me

There is only one wish on my mind
When this day is through I hope that I will find
That tomorrow will be just the same for you and me
All I need will be mine if you are here

Repeat (*) twice

Friday, October 2, 2009

A Great Marketer


More than a holiday, Oct 2nd should be remembered as a day that gave us one of the best gifts of mankind, the father of our Nation: Gandhi. The individual who changed the thoughts on how you work against pressure, oppression and gave you an option. He was able to convert a dream, an idea to reality and most important of all could get the masses follow him. I should say one of the greatest marketers of all time.

Happy B'day Bapu!

Pic

Thursday, October 1, 2009

Count your blessings

Too many times in life you look at things and feel you were left out when God was blessing. This is depressing, disappointing and lures you to start cursing luck and how it could have been. Then you should look at how winners are made. This kid seems to be having the best time of his life. But look closely and you would find a hard truth. His smile and confidence would defeat you. Isn't it amazing?

Adversities come and go on life. No one's life is filled only with them. May be your share is more tilted towards them.. now. It is going to change. YOU can change it. Just keep smiling and don't let your confidence wither away. The greatest winners and heros are not the ones who won when everything was helping them. Don't lose confidence in yourself. October is a month of challenges turned to awesome wins. Go and make yourself one. The title asks you to count your blessings. But in reality you can not. Keep smiling and winning. Happy October!

Pix from ritemail.blogspot.com

Wednesday, September 30, 2009

Quantum leap

From Robin Sharma's blog...

What makes the best performers better?

He met a European karate champion who trains more than most athletes in his field. And his commitment to preparation drives his spectacular results. But what was most interesting was that he said sometimes he'd be practicing consistently for 3 years straight with no apparent improvement. He just stays focused. Puts in the work. And stays on course.

Then one day, seemingly out of nowhere, his whole game transforms. It just leaps to a new level.

It's so easy to think that just because we're not seeing any immediate results, we're not improving. Not true. Personal change and leadership transformation happens INVISIBLY AND INCREMENTALLY. So just because you can't see your little daily shifts doesn't mean you're not progressing. And those small tiny improvements, when done with care and dedication, will lead to a remarkable shift in time. Your quantum leap.

Angels ahoy!

A ransomed earth breaks forth in song,

Her sin-stained ages over-past;

Her yearning, Lord, how long, how long?

Exchanged for joy at last-at last.

Angels, carry the royal commands;

Peace beams forth throughout all the lands:

The trees of the field shall clap their hands-

What will it be when the King comes!

(Emily E.S. Elliot, 1836-1897)

Tuesday, September 29, 2009

Ink vs memory


The weakest ink is stronger than the greatest memory. So write down what you want to do today, this week, this month. This would push you to reach there and achieve it.

Good luck.

Img credit

Monday, September 28, 2009

Branding online

You’ve probably heard it a thousand times. “Don’t judge a book by its cover!” Tell me when you bought a book that had a cover you didn't like? Yes... we all do it. Judging someone else using non-verbal cues to determine another person’s confidence, professionalism, honesty, attitude and success is part of human nature. And like people, similar cues are used by customers visiting your people, office, website to determine the quality of your products and services and professionalism of your business.

Customers use non-verbal, less-tangible, emotional symbols to asses your business, your brand image. So online branding and Web site branding is important to build the image of your business you want customers to have. Whether you want to be viewed as high quality or low cost or ultra luxurious, visually “dress” your business to reach that goal.

A good looking web site builds trust in your business and helps in starting a relationship with potential customers. Considering the average visitor to your Web site will judge you on your professionalism, honesty, and the success of your business in just three to four seconds ensuring that you score on the first look is important.

Much to be done

K. Seetha Prabhu examines Financial Inclusion as a path to rural recovery in WSJ... read on...

To be sure, the global financial crisis and related emerging issues such as the large scale return of migrants who have lost their jobs in towns, prospects of a drought in many parts of the country due to insufficient and irregular rainfall, and the continuing rise in the prices of commodities for daily consumption have cast a shadow on prospects of rapid growth that is difficult to ignore.

In these times of distress, what could have offered succor is a well-established and functioning financial sector that offers a range of products suited for the rural clientele and enables and supports those with meager incomes to tide them over tough times and secure their livelihood. The crisis may offer just the incentive needed to forge a much more active financial sector that will lead a resurgence of the rural sector and, in turn, the entire economy.

There is much to be done. While India aggressively pursued bank nationalization way back in 1969 to widen the reach of banks leading to a network of around 70,000 bank branches, the country continues to flounder on all the indicators of financial inclusion - ease of access, availability and usage of the formal financial system. The overall reach of the banking system has been unsatisfactory. The latest report of the Reserve Bank of India, released last month, indicates that only 59% of the adult population has bank accounts. For the insurance sector the picture is dismal. The insurance density ratio -- defined as the volume of premiums to population -- was only 33.2 in India in 2006. In Europe, it is over 30 times higher.

In rural India, the picture is even grimmer. The RBI study shows that among the 89.3 million farmer households in the country, more that half do not access credit either from institutional or non-institutional sources. Only 27% of farm households borrow from formal sources of credit. Despite several measures to expand banking services to rural areas, rural branches of banks continue to be avenues for deposit collection rather than the active deployment of credit for productive use. The cooperative banking system is also in a state of disarray which limits its reach. In 2006, around half of the Primary Agricultural Credit System, which comprises grass-root-level institutions catering to the credit needs of farmers, was loss-making and the situation has only deteriorated further since. The situation in the poorer states with larger rural populations is even worse.

Sunday, September 27, 2009

Happy B'day Avril Lavigne

You're not alone
Together we stand
I'll be by your side, you know I'll take your hand
When it gets cold
And it feels like the end
There's no place to go
You know I won't give in
No I won't give in

Keep holding on
'Cause you know we'll make it through, we'll make it through
Just stay strong
'Cause you know I'm here for you, I'm here for you
There's nothing you could say
Nothing you could do
There's no other way when it comes to the truth
So keep holding on
'Cause you know we'll make it through, we'll make it through

--- Keep holding on

Lifelong love affair

A life without adventure isn't a life worth living. Up's definition of adventure is not limited to attaching hundreds of helium-filled balloons to one's house and riding it like a Zeppelin to remote South American waterfalls. A masterpiece that depicts near-silent as Carl was when he was smitten as a child by Ellie after the screening celebrating Muntz's travels and banishment from the world.

Up's opening montage is a sentimental recounting of a lifelong love affair, a poetic view on the manner in which dreams are shared, and a bittersweet acknowledgment of how such desires can sour over time or are deferred by the demands of modern living. Old and alone, Carl has hardened by regret, but after the twin intrusions of a noisy construction site surrounding the perimeter of his house and an adorably chunky Asian boy, Russel, hankering to fulfill a merit badge requirement, the old man takes to the skies, his first step in understanding life as something more than a short period of time in which we are alive, but as a short period of time worth living to its fullest and to its absolute grandest.

Up is not just an animated movie. It challenges you to think about what you are, your dreams, priorities in life and gives you chance to fly away... in a fairy tale way to romance the skies, fulfill your dreams. Loved the song sequence and how Carl & Ellie meet, their courtship and marriage, and—in a startlingly somber turn—her illness and off-screen death. In fact it moved me to tears. Up works out adult ideas about our notions of self, our sense of disappointment and complacency, and the hopes—like the people and animals that surround Carl—we're always choosing to either look up or down to. You got to watch this.

Rating: 8/10.

Pics are from here.

Saturday, September 26, 2009

Living on the edge

Aerosmith croons from my lappie...

There's somethin' wrong with the world today
The light bulb's gettin' dim
There's meltdown in the sky

If you can judge a wise man
By the color of his skin
Then mister you're a better man that I

We're livin' on the edge
You can't help yourself from fallin'
Livin' on the edge
You can't help yourself at all
Livin' on the edge
You can't stop yourself from fallin'
Livin' on the edge

Tell me what you think about your sit-u-a-tion
Complication - aggravation
Is getting to you

If chicken little tells you that the sky is fallin'
Even if it wasn't would you still come crawlin'
Back again?
I bet you would my friend
Again & again & again & again & again

Thursday, September 24, 2009

Women save!

From Business Standard: The campaign is an attempt by Kotak Mahindra Bank to break the clutter by invoking the housewife’s natural instinct to save and curb the profligate ways of the husband. In all their campaigns so far, state-owned as well as private banks have either talked of technology (and hence convenience), branch networks or special offers for target groups. Some have even roped in celebrities in the past. This is the first time a campaign has targeted the good sense of the housewife. It also acknowledges the wife’s important role in planning the finances of the household.

With this in mind, the brief given to the bank’s agency of one year, McCann Erickson, included two things. One was to increase the bank’s top-of-the-mind recall. The second but equally important part stemmed from the research findings, which indicated that while people had begun to take stock of their situation, they weren’t prepared to regress. “Between 2000 and 2007, consumers had extended themselves and now they are taking stock and seeking help,” says Kotak Mahindra Group head of retail liabilities K V S Manian.

The result was the “Let’s make money simple” campaign. Kotak has on its crosshairs the big category called “mass affluent” with an annual household income of above Rs 450,000. The focus, of course, is on urban and semi-urban markets. The television advertisements will be followed by a 360-degree campaign with on-ground, outdoor, radio and internet activities.

Personal vs public

When consumers not satisfied with one product, they opt for another. Some products are strong in quality not fervent enough in brand appeal, whereas others are aflame in brand appeal but weak in quality. Mostly this choice is made based on the usage of the product. The products with less brand appeal but good quality are the ones that go for personal usage while the other ones go for public usage. For example you may like eating dosa or having coffee at a particular restaurant but when you opt for a different place when going out with others. This applies to things which are primarily for personal consumption. Therefore several consumers tend to hold dual loyalty, one to a well-structured brand and the other in a more regular one. Is it a problem?

What to chose and what not to is primarily a personal choice. So there is absolutely no problem in a consumer making that choice. But for a brand it is. To break that mould of being a public brand to a personal brand of choice is a huge step. The brand has two choices. One is to provide what the consumer looks at in his personal brand like quality, specific usage, benefit, etc. The other is to maintain exclusivity and stay a permanent public brand of choice. In either case you are competing with two different segments or reaching out to two different needs.

If you don't fit into both, then it is a good time for you to panic.

Tuesday, September 22, 2009

Why not?

“You see things; and you say, 'Why?' But I dream things that never were; and I say, 'Why not?'”

George Bernard Shaw

Monday, September 21, 2009

Supermarket innovations part 1

Every business has its good and bad days. That can't be an excuse for the service provided. But sometimes things just go wrong. There are many customers who are shouting, want specific color of dupatta to go with the dress, insist there was a discount, the card reader doesn't work which forces the cashier to type in each code of the item and so on. When the whole set up goes wrong what do you do?

The best thing you can do is pool in more effort to help things sort out. Cool out the situation and help your team sort out things they have to do and can do. Finish the have to first and then move to the can do.

What should have been done is that you are ready for the emergency. How do you ensure this?
  1. Training to work without technology and in a crisis is a must. This ensures sore experiences are reduced and help the cause. Handle things without the usage of machines once a month when there is a lean. You can do this for an hour on a regular day too
  2. Keep the place less cluttery at the counter as this is the place I am going to stand and wouldn't want to get irritated. Ensure there is proper space for me to move on and relax. Don't herd this queue like a cattle. Leave enough space and ventilation/ac to keep my irritation low
  3. ATM logic can be used to ensure many customers don't expect to be served at a time. This would ensure that the other customer waits till the one before him is served. The best part is he expects to wait
  4. Shouting never helps. Don't shout at your team, eachother or customer. It only rises deteorates the situation. Stay calm and concentrate on getting the things going
  5. Best guy first! Remember the defining moment from Troy? Put your best man to clear the pending queue. Start another queue, shift to a smaller queue and so on
Help the customer to keep his temper down and get out of there. The billing line is what he hates to spend time. So make this a sweet admirable process. It is this cramped billing he would remember than the spacious, gracious stalls you have. Isn't it logical to close with a bang that deserves an applause?

Saturday, September 19, 2009

Hope

A better day is coming, a morning promised long,
When girded Right, with holy Might, will overthrow the Wrong;

(Robert Lowry, 1826-1899)

Friday, September 18, 2009

Mentally ill? Who?

What is mental illness? What is peace? The definitions would vary from person to person. Sometimes we don't know who is ill/well. Well this is one just like that. Read on...

It was a sunny morning in 2003 when I first noticed her on my way to work. Her unkempt hair, scornful face and multiples soiled dresses said she is a social outcast but there was certain emotion on her face that adjectives failed to express. She lives in Hyderabad, on the footpath, sitting under a tree with a small sack of clothes, items she picked up from her sojourns perhaps. She is silent and doesn't even beg from the passers-by. Each time I looked at her I knew there was something different in her from others. I wanted to talk to her to find out, but didn't. Few days passed and one day I just stopped and went to speak to her. She didn't like that and shooed me away. I gave her some money, food and kept doing it regularly till she started to consider speaking to me. After many days of bribing, a sweater, fruits, money, food, etc., she opens up. She no longer has that crooked look when I give her something. One day she started speaking. It is 7 AM and the first rays of sun are hitting us. The city is just waking up. She takes one banana from the bunch I gave her and hides the remaining in her sack.

"You are a very stubborn kid," she tells me before settling down. This is a very censored version of her story. I had to change few details, but the essence is till the same.

She is a postgraduate in English literature, used to work as a teacher in a school in Hyderabad till the late 90s. She had a Titan watch, Sunny(two-wheeler), a portable color TV, a small but beautiful house small garden with a swing in it and some jewelery. Her husband used to work in a clerical cadre at the district magistrate's office and she used to compensate by teaching neighborhood kids at home. They made a lot of compromises to fit in all the fancies the kids needed and saw them through schools, engineering college, marriages, bikes and what not. All they did was think about the kids and thought once they get old they will be taken care of by the kids.

She stops peeling the banana, carefully puts the peel in a paper, glances at it and then starts to eat. There is no hurried munching. There is a stylish, cool, calm way she eats it. Once she is finished she washes her hand and wipes it on a dark cloth.

She has 3 sons and a daughter, all well settled. One of them stays in Hyderabad in a well-to-do locality. The other two are in Bangalore. Her daughter is a homeopathic doctor in Mumbai. Don't think they have left her like this. She left them. She walked out as she couldn't see how her husband was treated in his sunset days when all her children would make it a point to split his medical expenses and then quarrel insulting him and her. Then they wanted him to divide his pension, gratuity, their house and settle everything before he died. But the old guy had become smart and had changed his will in his wife's favor. After he passed away they found the new will which made the situation worse. They made her change the will in their favor. When forced she complied. Then it became hell. She was seen as a burden and was hated. One of her daughter-in-laws slapped her for borrowing money from a neighbor for medicine. That's when she decided to move out. She started living in the railway station, bus-stand, parks and later ended up in an ashram where she found there were more horrific tales than her own. Then she faced the hypocrisy of the caretakers and decided the street is the best place to try living. And hence the street life and her designated footpath.

She barely speaks to anyone now and has her own world to worry about. What does she eat? Anything that she is given, usually stale food she picks up from a prominent hotel's bin nearby. Once in a while she buys idlies with sambhar from roadside vendors but that's rare.

"I am a regular here. I even get credit from the idly-walah. The police here recognize me and don't chase me away."

"What's your wish?" I ask her to check if I could do something.
"Do a movie with Nagarjuna!"
"No. Tell me something that I can do."

I look at her eyes to see if she is sad. She is not! There is a glow in her eyes, a glint that tells me there is a wicked twist.

"Do they visit you anytime?"
"No!"
"Do you visit them?"
"NO!"
"To them, I am dead and so they are to me."

"Tell me something..." this is the first time she looks at me eye-to-eye, "Why is your generation so selfish?" That look burns my insides and my mouth goes dry even when I know I am not in the wrong.
"I don't know."
"Forget it. You seem to be a nice kid."

"You know I am very neat," she smiles. "I wash my clothes and take bath everyday." I smile back.

"It is getting late. You should go now. All other neighbors would come and literally seize your money and gold away. Worse they will throw me out from here. Leave now." I nod and got up and as I reach to my purse she smiles and tells me she doesn't need any money. She has a bank account and gets her pension. "That is more than enough."

"Moreover, this city takes care of me now. I will be fine. And thanks for your time." She looks away. I smell moistness in her eyes.

I still give her some money and start my bike. I some how carry a lot of weight in me now. I want to do something but don't know what to. I tell myself I will do something for sure.

"Munna! You want to know what I did with my money?" That is the first time she calls me that. And that's the last. I stop my vehicle and look at her blankly.

"I donated everything to the ashram I used to live. It is a small amount, but my children would never get it."

That wicked smile comes back to her face again. Only this time it is not wicked but the joy and satisfaction. I feel a lot lighter and confusingly happy. While I was recovering from this jab she lifts her sacks and walks away into the park opposite to her spot. I look at her disappear into the shadows.

The next day I see her she has her 'mentally ill' look and antics back again and acts as if she doesn't recognize me. She refuses to take the food or money I gave and starts yelling. I try a few more times and then I decide to leave her alone. For her I represent the truth, pain and suffering that she had to face from my generation.

Back in my own life I couldn't taker her off my mind as to why she was calm. Now I know. She is at peace with herself. I'm not.

Pic: Old Age

Wednesday, September 16, 2009

They know...

I literally mean it. They know. They just know. You got to be watching what you speak. I don't know if I am thinking too much but definitely seeing things that you should be worried about. By you I mean all of us consumers. Let me explain...

During the last few months I have moved across 4 states in Southern India and have been using 5 different mobile service providers and I have seen it everywhere. I think the privacy of my conversation or sms is being compromised! That worries me. I guess this is common across service providers.

I speak to someone on my mobile about eating a pizza and next moment I get sms offering me a pizza at a particular outlet, I talk about doing a PG course in psychology and the next sms is about a distance program in psychology! This just gets better... talk about marriage, paying bills, changing a job, buying a flat, car or whatever and there are high chances that you end up getting offers on you mobile. Now is this common? I don't know if we have that kind of technology being used by service providers now or if it is legal, but you can easily make out certain words and then sell it to a 3rd party who might be interested. That's MY privacy... sold!

Try this and check for yourself. Oh... the rules of the game are loosely like this:
  • You got to have a post paid connection
  • Avg. bill amt is more than a particular limit(I don't get offers for a BMW)
  • Splurging age(20-35yrs)
  • Working
  • In a metro
I am sure you should have seen this and dismissed it but just think. They just know what you need next. Isn't that haunting?

Tuesday, September 15, 2009

I'll Be There for You

So no one told you life was going to be this way.
Your job's a joke, you're broke, you're love life's DOA.
It's like you're always stuck in second gear,
Well, it hasn't been your day, your week, your month, or even your year.

But, I'll be there for you, when the rain starts to pour.
I'll be there for you, like I've been there before.
I'll be there for you, cause you're there for me too.

You're still in bed at ten, the work began at eight.
You've burned your breakfast, so far, things are going great.
Your mother warned you there'd be days like these,
But she didn't tell you when the world has brought you down to your knees.

That, I'll be there for you, when the rain starts to pour.
I'll be there for you, like I've been there before.
I'll be there for you, cause you're there for me too.

No one could ever know me, no one could ever see me.
Seems like you're the only one who knows what it's like to be me.
Someone to face the day with, make it through all the rest with,
Someone I'll always laugh with, even at my worst, I'm best with you.

It's like you're always stuck in second gear,
Well, it hasn't been your day, your week, your month, or even your year.

But, I'll be there for you, when the rain starts to pour.
I'll be there for you, like I've been there before.
I'll be there for you, cause you're there for me too.

--- Rembrandts - Friends Lyrics

Monday, September 14, 2009

Help!

The best definition of business I have heard is that it creates a culture of value creation. Every thing in business boils down to one main focus: to help customers get to where they've dreamed(dreamt is correct too, only it is British).Too many people have got this wrong and have complex explanations about what business is and how it should be done but the ultimate objective is to help your customers to get what they want by providing your products/services. Once you are clear about this, you know what to pitch and how to win customers over.

Same applies to employees as well. As a manager you are helping your employees achieve what they want. This may be a need anywhere on Maslow's pyramid but that is what you are helping them achieve. While doing that you help yourself achieve yours. So the customer/employee becomes the first priority and you stay back. Now you know who is the focus here. So today.. go help! You would end up helping yourself.

Friday, September 11, 2009

911 & God... A thought

From Stanley...

On the 11th of September 2001 my wife and I were to visit New York and Washington. Sitting before the television after breakfast we were suddenly thrown into a pool of tears to think of what happened to thousands at 9 am and how God spared us.

Almost all the evangelical Christian leaders of America would agree that God is angry with their nation. A country which was founded on God and the Bible has drifted away from Him. God says, " My people have committed two evils: They have forsaken Me, the fountain of living waters; and hewn themselves cisterns-broken cisterns-that can hold no water" (Jer 2:13). America has invented new gods. The attack on the World Trade Centre is God's rebuke against the god of materialism. The goddess of entertainment received her rebuke when the antenna on the tower fell. The attack on Pentagon is a rebuke on the reliance on military strength. The hijacking of airplanes tells us that we cannot boast of our technological advance. It's time that what's inscribed on the American coin-IN GOD WE TRUST-be transcribed on the hearts of people. King Solomon, the wisest and the wealthiest man who ever lived, said, "Trust in the Lord with all your heart, and lean not on your own understanding" (Prov 3:5).

By letting such a tragedy happen in the only super power nation in the world, God tells all the inhabitants of the earth, "Everything that can be shaken must be shaken so that only that which cannot be shaken may remain" (See Heb 12:27). It is not the super power but the supernatural power that will stand for ever.

The city of Chennai (India) experienced a tremor measuring 5.9 in the Ritcher Scale on the 25th the same month. Chennai is the Jerusalem of India. Are we heading towards a World War? This is a question that haunts every heart. We don't know anything at the moment for sure. Christ predicted of "wars and rumours of wars" as the "beginning of sorrows" (Mt 24:6-8). We are however admonished to pray for all leaders that we may lead "a quiet and peaceable life" (1 Tim 2:1,2). There is no security in the military strength or monetary power. No place on earth is absolutely safe.

Let's resound the immortal words of the hymnologist Edward Mote (1797-1874)-

On Christ the solid Rock I stand;
All other ground is sinking sand!

Wednesday, September 9, 2009

So?

Bravery is not an asset of a few. Many times in life you face with this question whether to be brave or to just let it go. Things like responsibilities, duties hold you down. I don't mean you need to show your bravery but wouldn't you love it?

Now coming to this pic, loved it. I stole it from a friend's Orkut profile. Isn't it awesome? Now who all wants to be the penguin? Got to be a good runner though.

Friday, September 4, 2009

RIP Rajasekhara

Its painful to see someone you know die. More so if the death is unnatural. The whole state of AP across genres, parties and sections are mourning the untimely death of CM Y S Rajasekhara Reddy who died in a chopper crash yesterday. The clip of his family members crying will remain etched for long in our minds as the feeling of how feeble human life is and how stupid materialistic life can be crosses all our minds. This is a black day for all of us here.

A visionary and a people's leader as he is known and a well respected parliamentarian who in his trademark style became friendly to rural folks as well as corporates... YSR will be missed for long. He led the state of Ap to great heights, planned huge developmental projects, gave Arogya to the poor, walked a record 1400 kms and won not just the elections but also the hearts of people. With his trademark Ayya Adhyaksha made many pointers which sent opposition realing as well as handled many a pressure with ease. If there is a take away it is that though he was ignored for 20 yrs in a field where if you are not in news for a week you are outdated he came back with a vengance and is at present the most valuable asset for the UPA being in power. Consistency, hardwork, sincerity and patience are his decoration.

RIP Rajasekhara.

Adapt