Don't text while driving!

Watch this video, pass it on to all your friends. So touching and naked.

Obama VP Txt Reaches 2.9 Million

Nielsen Mobile (press release): "Nielsen Mobile, a service of The Nielsen Company, estimates that 2.9 million US mobile subscribers received a text message from the Obama campaign over the course of Friday, Saturday and Sunday.

How does Nielsen know this? Nielsen Mobile monitors shortcode marketing (the use of text-message shortcodes such as the 62262 “O-B-A-M-A”) through the world’s largest telecommunications bill-panel, an opt-in panel that reports on the billing activity for more than 40,000 subscriber lines in the US. It’s just one of the many ways Nielsen reports on wireless and mobile media consumers."

Mobile addiction

“She checked her phone for any new SMSs. She didn’t need to as her phone beeped louder than a fire alarm everytime there was one.” --- Page 88, The 3 mistakes of my life - Chetan Bhagat

How many times do you click on send/receive button in your inbox? How many times you check the scrapbook of your Orkut account? How many times you unlock your mobile to check for the missed calls or SMSs? Scientists have estimated that you waste about 30 minutes everyday doing this. Just imagine 30 MINUTES! This is a syndrome. Catch some fresh air man. You will not get a mail, scrap, SMS that will change your life and will not get deleted just like that. This is pure addiction! So stay away.

As a marketer these people donot read junk mails or spam mail. They always check for interesting small well framed information. So you know what to do.